Wow, this isn't transparent at all:
Lesnar knows the knee-jerk reaction is to say a WWE champion would get destroyed in an MMA match. He's heard all the wise cracks: No scripts. No dance partners allowing you to do your moves. With his big muscles, he'll gas out in a minute of real fighting. But what makes this match different from a Kimbo Slice-type of freak show is that those on the inside are even more intrigued than those on the outside.
More intrigue? You got any data on that, Meltz, or is that just complete and total conjecture? Certainly Dana White and the UFC have money on the line and are gambling with image issues vis-a-vis Lesnar, but that's not even really the point. I just find the continued denigration of Kimbo Slice to be so hand-in-glove, particularly coming from Yahoo! Sports. Give up on that, please.