clock menu more-arrow no yes mobile

Filed under:

If I Did It: UFC 215 AWOL edition

Welcome to If I Did It, the show where we discuss PR kerfluffles from the world of MMA. This week we'll be talking about all the things missing from UFC Dana White.

If you buy something from an SB Nation link, Vox Media may earn a commission. See our ethics statement.

Alexei Auld is back with a brand new book available 7 Secret Sources of Inspiration: A Snappy Guide for Creative Procrastinators to grill Eugene S. Robinson (who’s pushing OXBOW's new record THIN BLACK DUKE) and me, Kid Nate, with some PR stumpers from the world of combat sports.

For the audio only version check us out on SoundCloud and be sure to subscribe to MMA NATION on iTunes and subscribe to MMA Nation on YouTube so you'll never miss an episode.

Also check out our new non-MMA show If the Shoes Fit immediately following IIDI.

This week's kerfuffles include:

You’re the UFC. With the calamitous UFC 215 behind us, walk us through your PR lessons learned and plans for the future. - 1:06

You're WME-IMG. Is a red panty reschedule with a new RDA title reign best for your business or does the McGregor, as the undisputed moneyweight champion need no fookin’ belt? - 8:00



THANKS FOR JOINING US. FOLLOW US on Twitter @eugeneSrobinson, @alexeiauld and @kidnate. PLEASE GIVE THIS A THUMBS UP and leave comments on YouTube, read Eugene at and be sure and check out all three of us on

"We'll be back next week with another installment of If I Did It and we don't know what we'll be talking about yet because the PR mistakes have yet to be made."