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Dana White reiterates stance: 'We're not up for sale'

As a guest on the Dan Patrick Show earlier today, UFC president Dana White doubled down on his stance that the promotion wasn't on the block.

The biggest story of the last couple of days in MMA is the report that the UFC is up for sale. ESPN originally reported it, which led UFC president Dana White to issue a rebuttal. Today as a guest on The Dan Patrick Show, White doubled down on that stance, stating blunting that the UFC was not for sale:

"We're not up for sale. We're always working on deals and our expansion globally. I've been saying since this thing came out, no, we're not for sale, but let me tell you what. If somebody shows up with $4 billion, we can talk. We can definitely talk."


"Obviously, if I'm in the middle of a deal right now, there's a lot of confidentiality involved in it. We're working on expanding. We're working on growing the company and moving into other territories like China and Japan, Korea. So, yeah, we're always working on deals.

"As far as the UFC being for sale, I've said this a million times, we get offers on the UFC all the time. It started in 2010. We got our first offer for the company, which was over $1 billion and we turned it down."

White was asked by Patrick if he'd remain with the promotion if it was sold. He didn't really give a firm answer either way, but here's what he said:

"I don't know. I don't know how that would all work out, but I'll tell you this," White said of potentially leaving the company. "The day we decide to sell, I probably don't want to do this anymore. I love this. I love this business. I love the sport. I jump out of bed everyday excited to go to work.

"And listen, me and Fertitta brothers have been together a long time," he observed. "We're very close friends. We work well together. Something we did would be a mutual decision and we'd probably all be looking to get out."

I'm sure there will be a lot more to this story in the coming days. Could White and the Fertittas be on their way out? Check the video above for the full interview.