The biggest event in UFC history was UFC 100. It did 1.6 million buys topped by Brock Lesnar vs. Frank Mir, Georges St-Pierre vs. Thiago Alves, and Dan Henderson vs. Michael Bisping. It was the highlight event during the golden age of UFC PPVs. It's also a record that Dana white seems sure he can break. In a recent interview with Jim Rome on The Jim Rome Show. How would they break it? On the back of Ronda Rousey... and Cris Cyborg. Josh Nason recapped the news on Twitter.
That's one hell of a guarantee, but Rousey has already surpassed the estimates of most MMA fans and media when she pulled in somewhere around 550k viewers against Cat Zingano, in which Ronda was the only name fighter and the UFC didn't exactly give Zingano a lot of promotional push before hand. Is it possible that the UFC could stack a card heavily enough to get 2 million PPV buys in today's market? Probably not, but if they can get Cyborg vs. Rousey booked, it will be fun to watch them try.