Once the UFC announced their new uniform sponsorship deal with Reebok on Tuesday afternoon, fans and pundits quickly scrutinized the six-year deal to determine the benefits and costs entailed for the current roster. Few, however, considered the effect this new contract may have on the respective fighters' coaching staffs.
According to the UFC's announcement several days ago, the new uniform policy will apply to a fighter's corner; they will be expected to wear the gear during the entirety of fight week.
While this may not impact most coaches, Greg Jackson is one of the few who will suffer because of the deal.
"Definitely it's not good for the coaches, but it's not about the coaches. It's about the fighters at the end of the day," Jackson told Sherdog.com. "The coaches are here for support. Myself and some of the other ones that have been sponsored, I'm sure we're gonna lose that unless they want to stick with us outside the events."
Jackson was clearly disappointed with the situation. Nonetheless, he was adamant that the deal was about the fighters and their overall welfare.
"There's only five or ten of us that get sponsored. There's how many fighters in the UFC? That, I think, is a much bigger deal," he said. "Yeah for me [losing sponsors] is a big deal. I'm gonna lose a lot of money, but it's not about me."
For Jackson, the consequences of the deal are easier to swallow since the sponsorship value is in the fighters, not the few notable coaches in the industry.
"As much I would love to be self-centered and think the world revolves around me, it doesn't. If I quit MMA tomorrow, literally nobody would care. The fighters matter. They're the ones seriously putting their ass on the line. As long as it's good for them, I will be good with it."
Transcription taken from Sherdog.com.