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HBO has created another one of their masterful in-depth 24/7 behind the scenes documentaries for tonight's epic Floyd Mayweather vs. Miguel Cotto boxing championship fight.
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The other two episodes are after the jump. The final installment ran last night on HBO. The 24/7 format has revolutionized fight promotion and has been expanded to hype events as disparate as Nascar races and NHL series. I believe the first one was produced in 2007 to promote Oscar de la Hoya vs. Floyd Mayweather.
It's the model for the UFC's Primetime series and honestly still seems a few steps ahead. While the 24/7 format is a tiny bit stale after 5 years of faithful service, it remains the gold standard for fight promotion. If you've got a couple of hours today there is no better way to get primed to watch tonight's fight.
Parts 2 and 3 are after the jump...
Episode Two:
Episode Three:
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