UFC Undisputed 2010 sales slower than expected: Despite the stellar sales of its predecessor,...
UFC Undisputed 2010 sales slower than expected:
Despite the stellar sales of its predecessor, THQ and Yuke's' UFC Undisputed 2010 is selling "slower than anticipated".
Online retailer Amazon discounted the game $20 to $39 after only a week on sale.
As a result, the analyst expects decreased reorders from retailers, and Lazard Capital Markets is decreasing its first fiscal quarter revenue estimates for THQ by $4 million, considerably below market expectations.
He postulates that other recent releases like Rockstar San Diego's Red Dead Redemption could be "adding some competitive pressure."
HT: gamasutra.com