MMA Payout is projecting big numbers for UFC 88 -- 590,000 ppv orders -- based on the number of viewers for the UFC Countdown program earlier this week -- 701,000.
That is the second highest rated Countdown special of the year, trailing only Countdown to UFC 83, which drew 782,000 viewers. This was only the second countdown special all year to break the 700,000 level and suggests a strong PPV performance for this card.
Zach Arnold comments:
590,000 PPV buys for this weekend’s show? If that is the case for a show that has received little or no media coverage, then UFC is truly unstoppable and everyone else in the business should get out now and cut their losses.
MMA Payout's Robert Joyner hedges his bets a bit at Fight Opinion:
The predictor thing is a work in progress to be sure, Zach. We went back and did the data for the past year and a half and it gave us between 8 and 10% margin of error. Not the best but it was scarily accurate at times. My gut tells me it will be closer to the 475k (500 maybe) figure mentioned in my UFC 88 preview. tbh, I was surprised at the strong number the Countdown show did.
I've commented previously on the lack of buzz for this show so it will be a very good sign indeed for UFC's upcoming big money run of events starting with UFC 91.
Our own Mike Rome comments:
The online hype is all Randy Couture, but Chuck Liddell is still a huge mainstream draw, as evidenced by the countdown rating. Rashad has also surprised headlining before.
Chuck was on sportscenter today too, I think this one will do 500-550, which is still a great number. 590 seems very high.
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