Adam Swift has these juicy nuggets:
- MMAPayout.com has learned that financial giant Morgan Stanley has reportedly been working on a collaborative/financial deal between Zuffa and another party.
- Sources have told MMAPayout.com that a significant licensing deal may be part of the planned announcement. Licensing and merchandising has long been identified as a major untapped revenue stream for the UFC. Adding even more intrigue is WWE's rumored involvement in the deal. The WWE also has a press conference scheduled for Thursday.