Jeff Hamlin of MMA Madness interviewed Tito Ortiz and asked him a really great question: how do you want to be remembered? Ortiz remarks:
Ortiz: I think I want to be the person who made a difference in the sport. A person who went beyond making money. A person who tried to help people. A person who gave back and helped the fighters make more money. I have goals that I've been setting for myself in my life. When I'm done, I want to be remembered as an inspiration to other fighters. I think I've been doing that. But the money is superficial, for now. I want to make sure my son is taken care of. For me, it's about the fans, their support and giving back. When I do leave the sport, I don't want to be known as a guy who was a bad boy. I want to be known as a person who helped a lot of guys, who helped with the troops, who gave back to foundations. A person who went an extra step to help out, who was actually a really good guy. That's who I want to be remembered as.
You'll notice he never said the word "champion".