business of mma Stories - Bloody Elbow
Diego Sanchez And The Dangerous Road Of Sports Fame
We don't often hear about the perils of life outside the cage as a UFC star, but Diego Sanchez has become firmly established as one of MMA's great cautionary tales. A recent article on Sanchez, who fights Jake Ellenberger this Wednesday at UFC on Fuel TV, discusses several of the issues that saw...
UFC 143: The Contradictory Marketing Of Nick Diaz And How The Reem May Not Be As Awesome As You Think
I've got to come off like that just to get a fight. You're going to point the finger, make me the bad guy. I'm the bad guy. Now I get a fight. The only reason why I'm getting this fight is because everybody wants to see me take an a**-whipping right about now. - Nick Diaz People like stories. We...
Report: UFC 142 Sells 225,000 Pay-Per-Views
UFC 142 sold 225,000 pay-per-view buys according to Dave Meltzer in the latest Wrestling Observer (subscription required). While low, this is quite a respectable number given the circumstances. Firstly the event was held in Brazil and the reduced domestic press coverage for overseas events always...
UFC Pay: A Closer Look At ESPN's Story
On Thursday January 12, 2012, ESPN released an article authored by Josh Gross about the economics of the UFC in conjunction with an upcoming episode of Outside the Lines. Gross has been a harsh critic of the UFC for several years. Now he's got a big platform from which to address the very...
Will The UFC Be Up or Down on Pay-Per-View in 2012?
The UFC had a remarkable 2011 in the face of a painful bad luck streak of injuries, illnesses and suspensions that cost them 11 out of 14 planned main events according to CEO Lorenzo Fertitta talking to the LA Times. There were at most only three UFC cards that sold more than 500,000 pay-per-view...
UFC On Fox: Ad Inventory Sold Out, No Plans For Airing Undercard Yet
Tuesday's press conference in Los Angeles hyping the UFC's November debut on Fox had a few newsworthy items including a potential good sign for the future of the partnership. Fox Sports president Eric Shanks told the raucous crowd that as of Monday, the ad inventory event was sold out. "The...
Bas Rutten and Dave Meltzer Comment on UFC Vs. Golden Glory Situation
Strikeforce, which has shared owners with the UFC since March of this year, cut heavyweight champion Alistair Overeem at the end of July when a contract dispute got ugly. They then cut several more fighters managed by Golden Glory, Overeem's management team, last week as the dispute got...
Brock Lesnar Turns 34, Will He Ever Rule the UFC Again?
Today is Brock Lesnar's 34th birthday. He may not be the heavyweight champion anymore, but he is still the UFC's biggest star. Lesnar came to the promotion in early 2008, just after the UFC's initial wave of reality show popularity had crested. When Brock made his UFC debut at UFC 81, Chuck Liddell...
Is It All Over for the UFC-Spike TV Partnership?
Yesterday the Wall St Journal and New York Times both ran items about the UFC's involvement in talks to purchase a controlling interest in Comcast/NBC's G4 cable channel. Along with the news came reports that negotiations between Spike TV and the UFC to renew their current deal -- which expires at...
What's the Deal With UFC Primetime Running on ESPN2?
We've reported extensively on the UFC's poor ratings on Spike TV. I even irresponsibly speculated on the possibility that Spike was deliberately "spike-ing" the UFC's programming to give them more leverage in the final year of the UFC's current contract. The recent appearance of the UFC 129...
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