Tag: ufc on fox analysis

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UFC on Fox: UFC Smartly Sacrifices Pay-Per-View Buys for the Bigger Picture

One of the major talking points in the weeks following the announcement of the UFC on Fox deal was the logistical nightmare it would cause in attempting to find prominent match-ups without diminishing the pay-per-view product. Both Dana White and Lorenzo Fertitta consistently stated the importance of the company's PPV model, going so far as to say that it is still their number one priority.

UFC on Fox: Cain Velasquez vs. Junior dos Santos Official

The UFC announced today during a media conference call that UFC heavyweight champion Cain Velasquez will defend his title against Junior dos Santos on the inaugural UFC on Fox card on November 12 at the Honda Center in Anaheim, California.

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