On Feb. 23, 2001, Zuffa LLC promoted its first mixed martial arts event under the Ultimate Fighting Championship banner -- UFC 30 "Battle at the Boardwalk" -- at the Trump Taj Mahal in Atlantic City, N.J. The mainstream sports world largely ignored the show, as most people were transfixed by the shocking death of racing legend Dale Earnhardt in the Daytona 500 just five days earlier.
-- This Day in MMA History: Feb. 23