Bloody Elbow, for MMA and UFC news

Q: So THQ doesn't feel like it has to compete in each genre and have a diverse portfolio for multiple systems?

Danny Bilson: How does that even makes sense, I don't understand that? It's funny, but why do I need that? If I had something good for every genre I would do something good for them, but if I have two strong shooters and as long as I'm making the revenue and selling games and people are digging them, I'm good. Maybe I'm completely wrong and mad, but I don't get 'portfolio'. UFC: Undisputed did two million units in two weeks. It's wild in places like Germany and the UK. In Germany the UFC doesn't even play there.

Creutz says that UFC 2009: Undisputed, which released May 19, is likely to be a "solid hit" for THQ, on the other hand — it’s currently the number one seller for the Xbox 360 and the number two seller for the PlayStation 3 on Amazon and GameStop.

"Our initial read on the title gives us confidence that it is on track to meet and possibly exceed our 1MM first-year US unit estimate, though we don’t expect a blowout of our estimate (which we would quantify as more than 1.5MM first-year US units)," says Creutz.