UFC Fight Night: Lorenz Larkin discusses his new amateur MMA promotion

Joshua Lindsey-USA TODAY Sports

UFC middleweight, Lorenz Larkin discusses the possible avenues of sponsorship he can exploit, why he will never fight Michael Bisping, and the new amateur promotion he's heading up.

After a two week break, the UFC is bringing fight fans the 40th installment of Fight Night. Cincinnati, Ohio is the location for a card that's pretty damned good for a FS1 event. With 13 bouts on the card, and several athletes known for having heavy hands, it promises to be an entertaining night of combat.

Middleweight standout, Lorenz Larkin hopes to mark his second win in the Octagon when he faces off against Costas Philippou. Both men are coming off tough losses, and hope to regain their footing within the ranks.

In a recent Bloody Elbow interview, Larkin discussed the possible avenues of sponsorship he can exploit, why he will never fight Michael Bisping, and the new amateur promotion he's heading up. Here's what he had to say:

Avenues to Market Sponsors

I won't be wearing the fight skirt that I used to because it's not sponsor friendly. I really don't know too much about these uniforms everyone keeps talking about. I should probably ask my manager to look into it. They're gonna have us out there looking like a bunch of Catholic school girls [laughs]. Obviously, I'm kidding, but it is the total opposite of what I'm trying to achieve here.

I pride myself on not being like everybody else. Look at my hair. That's my personality statement. I would absolutely use my hair as a way to advertise for a sponsor. I mean, I've got to find some type of way to rebel [laughs].

Bisping

I would never take a fight with Michael. I train with him and it's happened before in MMA where two teammates have fought, but it's just not in my nature to do something like that. He's shown me so much in the fight game. I look up to him like a big brother. He's always been open to questions and extra training and is helpful to me all the time. He's a great guy and training partner, and I just couldn't do that, and it doesn't even matter about the money.

Future

I do have a good time, but I also look towards securing my future, so I'm not out there blowing all my money. I mean, when I first started, I was getting $1200 to fight. On the local circuit, if you make $3000, you're doing pretty good. Those times compared to where I'm at now is a pretty big difference. I have no room at all to complain.

I've also got a business venture that will be unveiled on June 14th. It's my amateur MMA promotion, Inland Empire Fight Night. My vision is to be the premiere amateur organization. I think the important thing is that with me being a fighter, I understand what other fighters need and how they want to be treated. I've surrounded myself with an excellent group of people that are helping me with this endeavor, which allows me to keep focused on my own career. I'm really excited about the prospect of working within the sport.

You can follow Lorenz via his Twitter account, @da_MONSOON

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