The UFC is dying for a pay-per-view draw to emerge with their 2 top Superstars currently on hiatus for different reasons. Dana & company have continued to try to build the Lightweight champion on FOX with Ben Henderson but it didn't quite work out. They tried to build Anthony Pettis by making Pettis/Thomson but that fell through. I say they should try it again.
People are going to say this NEEDS to be on pay-per-view, but are either guys really big draws yet? Aldo/Zombie drew about 180k pay-per-view buys, & Pettis/Bendo only drew about 300k. Even IF they could get 500k buys, the short-term sacrifice of 100k buys or so would be worth the long-term benefit of a STAR being made. They have a lot of other champions to use for upcoming pay-per-views that won't draw much less, & I have laid out the blueprint.
UFC 173 (May 24th, 2014):
-Chael Sonnen vs Wanerlei Silva
UFC 174 (June 14th, 2014):
UFC 175 (July 5th, 2014):
-Renan Barao vs Dominick Cruz (Gives Cruz 2 months more to get healthy & a 13 week camp)
-Frankie Edgar vs BJ Penn 3
UFC on FOX 12 (July 26th, 2014):
-Anthony Pettis vs Jose Aldo
UFC 176 (August 2nd, 2014):
UFC 177 (August 30th, 2014):
-Welterweight Title Fight (Condit/Lawler perhaps?)
UFC 178 (September 27th, 2014):
*This still leaves Demetrious Johnson to defend his title on a Fight Night in the summer.