UFC 143 Prelims On FX Ratings: Preliminary Bouts Draw 1.4 Million Viewers
by Matthew Roth on Feb 7, 2012 4:00 PM EST
in UFC News
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UFC 143 was the promotion's second time utilizing the FX platform to showcase preliminary fights. After some dissappointing ratings for the UFC 142 prelims, some were worried that the UFC was associated with Spike TV too much and that the new network television deal wouldn't be as smooth as assumed.
The good news is that those fears are not justified. The UFC 143 prelims averaged 1.4 million viewers over a two hour period, which is in line with the hour prelim specials that the promotion was pulling with Spike TV. While fans may still not have adjusted to the UFC's new television partner, there are indications that the television deal will be beneficial to both FOX and Zuffa.
The UFC 143 prelims on FX opened with an exciting fight between Matt Riddle and Henry Martinez. It was headlined by a featherweight scrap between Dustin Poirier and Max Holloway, which saw Poirier win the fight with a mounted triangle choke and earn submission of the night honors. The other bouts were Matt Brown vs Chris Cope and Alex Caceres vs Edwin Figueroa.
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It will catch on eventually, alot of my casual friends still ask me when the next SPIKE card is
_
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by Kevin Jennison J. Zametov-St Pierre on Feb 7, 2012 4:04 PM EST reply actions
Even I accidentily called them the "Spike prelims" last weekend
It’s gonna be tough to shake for a few months.
Nate (after a spinning elbow by Carlos at 1:58): Fuckin’ dick!
it was a great card to watch
still need to adjust to NFL on Fox football theme, but on a whole it seems more legit
phew!
it was terrifying how many people seemed to watch old fights on spike and think they were watching some new event.
wait until the UFC on Fuel 1 card goes up against the Spike TV Diego Sanchez marathon
Spike’s going to win that one handily.
Follow me on Twitter @KidNate
They could be showing just about anything on Spike
Fuel needs to get in a LOT more homes to compete with Spike broadcasts..
Nate (after a spinning elbow by Carlos at 1:58): Fuckin’ dick!
that defeats the purpose of the Fuel deal
which is to get UFC fans to call their cable companies and demand Fuel be added to their packages.
Follow me on Twitter @KidNate
by Nate Wilcox on Feb 7, 2012 5:01 PM EST up reply actions 1 recs
that would work for me.
As of now, I have to resort to…less…honorable means to watch Fuel fights
by Body Triangle on Feb 7, 2012 5:18 PM EST up reply actions
I paid $9.99 on UFC.tv recently for a card (for the life of my I can't recall which card)
I guess it was a Fox event?
Where? A lot of things on UFC.tv are locked out in the U.S.
I would have a horseshoe surgically implanted in my ass just so Brock would pull it out and beat me over the head with it while I pleasure myself.
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I wonder...
I wonder what the average ratings are for FX at that time slot. If there is an average. I’d assume they have different stuff every week.
I think the most important part of this story is the huge jump from the 142 prelims
The 142 prelims averaged 880 thousand…these averaged 1.4 million.
That’s a big jump. It seems like it took a bit for the masses to catch on. I hope they do FX prelims for EVERY PPV.
That will also help with keeping people ‘hooked’ in terms of making the prelim specials more regular. Spike was doing like 10 or so a year…meaning they missed a few PPVs. If EVERY PPV gets a prelim special on FX, that’ll build the audiance.
I also think the fact that they will have 6 fight nights in addition to two TUF finales on FX…it’ll build the audiance quite well.
"You got Floyd Mayweather making 25 million dollars...he can't stop the double leg." - Nick Diaz
The 142 prelims were also on against NFL football, right?
Every sporting event is gonna get affected going head to head with the NFL.
I'm sure that played a factor
I don’t follow other sports…so I really had no idea.
"You got Floyd Mayweather making 25 million dollars...he can't stop the double leg." - Nick Diaz
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