Let me start by saying that I am not a die hard fan of the Ultimate Fighting Championship. I consider myself a causal fight fan, or possibly just as a sports fan who also enjoys combat sports. Off the top of my head only a handful of UFC fighters come to mind: Randy Couture, Jon Jones, George St. Pierre, Chael Sonnen and of course Anderson Silva.

The past few years UFC has been making a steady climb to mainstream success. But from a fan’s perspective I can honestly say that, besides the occasional superfight, I struggle to find reason to keep up with MMA. And though true fight fans will turn out for anything the UFC puts out it takes a lot more to capture the interest of a causal sports fan.
An instance the UFC has done this was the past summer when Chael Sonnen faced Anderson Silva. Even stuffy sports talk radio hosts who often vow to never even mention soccer on their programs mentioned (and attempted to analyze) the fight. And here we have an even bigger fight at hand: Silva vs. GSP, two superstars who everyone knows. It’s a match up for the ages and has the potential to go down as one of the UFC’s most memorable fights. By making this match made in heaven the fight will do amazing on pay per view, sell out whatever arena they wish to occupy, gain more fight fans and most importantly they’ll show the world why UFC will soon beat boxing nine out of ten times. If you don’t agree with me just go back to the Pacquiao-Mayweather fight, you don’t remember it? Yeah, me neither.

Lately, Boxing has failed to deliver the super fights that everyone has been dying to see simply because of different fight promoters are forever in constant conflict. The UFC almost never has this problem. Because all of their fighters are under its umbrella, the company is able to launch superfights more easily than boxing ever will.

From football, baseball, basketball, hockey, soccer and tons of other sports worth following the UFC has one angle that no other sport does: the ability to give the fans what they want, when they want. It's a slim angle but one that may eventually bring the sport to the mainstream press they desire. MMA has a long way to go to being constantly featured in the back pages of the New York Times but the first step of many will defiantly be putting on Silva vs. GSP.