Dave Meltzer of the Wrestling Observer Newsletter (subscription required) is reporting Saturday's UFC 132 is looking to have drawn in the range of 350,000-375,000 buys on pay-per-view according to preliminary estimates.
The show, which was headlined by the first-ever UFC bantamweight championship bout between Dominick Cruz and Urijah Faber, saw Cruz win a unanimous decision to retain his title. The card also featured Chris Leben's quick knockout of Wanderlei Silva and Tito Ortiz's stunning submission of Ryan Bader.
Very early PPV numbers look to be in the 350,000 to 375,000 range. The number is lower than I would have expected. We won't have what I'd call a definitive number for another week or two, but that's a prelim number. The Countdown show was excellent, as Cruz and Faber should both get A+ ratings for their selling of the fight. Even though the first airing on a Wednesday afternoon did no viewers, it did normal debut-level numbers for the replay since it was right after Impact. The show looks to have been about 15% up from UFC 131 in the U.S., but was down in Canada (since 131 was from Vancouver, it was going to have more of a Canadian following.
I will admit this show did better than I thought initially, when I said I expected an absolute ceiling of 300,000 buys. In my mind, with a real solid Countdown show, I had upped that a bit, but I am still surprised at how the card produced. These are the times where I wish there were studies that could be done to point to exactly why people bought a particular card. Was this one for the title fight? Ortiz? Silva? Because it was a holiday weekend? I'd be very interested in finding out why the people who bought this show did.