FanPost

Viacom purchases Bellator Fighting Championship


Viacom buys Bellator, Plans 2013 start on Spike-USA Today

Images_medium

via t2.gstatic.com

 

With Plainfield Asset Management a hedge fund which until yesterday owned a controlling interest in Bellator Sport Worldwide dissolving in June, the long term prospects for Bellator were far from secure until yesterday. As in a move which could have far reaching implications for the sport Viacom Inc has purchased a controlling interest in Bellator Fighting Championship.

The move which could affect everything from fighter negotiations to the rumoured anti-trust investigation into Zuffa gives Zuffa it's first long-term competitor since Pride. Viacom, the world's fourth largest media conglomerate has more than $9 billion in equity, making it the second richest company involved in MMA behind the Abu-Dhabi soverign wealth fund.

Bjorn Rebney will remain CEO of Bellator and had this to say on the deal:

"It puts all of those cornerstones of ownership in place for us," he said. "Which is something that's been so seriously lacking in the MMA space with so many different companies, including Strikeforce and the IFL and Affliction and all the different failures that have occurred. … It alleviates those issues."

 

Bellator will move from MTV 2 to Spike in 2013.

\The FanPosts are solely the subjective opinions of Bloody Elbow readers and do not necessarily reflect the views of Bloody Elbow editors or staff.

X
Log In Sign Up

forgot?
Log In Sign Up

Please choose a new SB Nation username and password

As part of the new SB Nation launch, prior users will need to choose a permanent username, along with a new password.

Your username will be used to login to SB Nation going forward.

I already have a Vox Media account!

Verify Vox Media account

Please login to your Vox Media account. This account will be linked to your previously existing Eater account.

Please choose a new SB Nation username and password

As part of the new SB Nation launch, prior MT authors will need to choose a new username and password.

Your username will be used to login to SB Nation going forward.

Forgot password?

We'll email you a reset link.

If you signed up using a 3rd party account like Facebook or Twitter, please login with it instead.

Forgot password?

Try another email?

Almost done,

By becoming a registered user, you are also agreeing to our Terms and confirming that you have read our Privacy Policy.

Join Bloody Elbow

You must be a member of Bloody Elbow to participate.

We have our own Community Guidelines at Bloody Elbow. You should read them.

Join Bloody Elbow

You must be a member of Bloody Elbow to participate.

We have our own Community Guidelines at Bloody Elbow. You should read them.

Spinner.vc97ec6e

Authenticating

Great!

Choose an available username to complete sign up.

In order to provide our users with a better overall experience, we ask for more information from Facebook when using it to login so that we can learn more about our audience and provide you with the best possible experience. We do not store specific user data and the sharing of it is not required to login with Facebook.

tracking_pixel_5349_tracker