From the Boston Globe:
Newly sanctioned by Governor Deval Patrick and the Legislature amid the hunt for fresh revenue, the UFC will debut in Massachusetts Saturday at TD Garden as one of the highest-grossing events ever on Causeway Street. With box-office prices ranging from $75 to $600, the UFC's inaugural mixed martial arts night in Boston is expected to generate nearly $4 million in ticket sales and pump an additional $6 million into the recession-racked local economy.
No single indoor sports event in Boston history has generated a greater financial boon for the state, industry analysts said. The UFC, in addition to possibly selling out the Garden (average ticket price: $244), expects to draw as many as 30,000 to a Fan Expo Friday and Saturday at the Hynes Convention Center (advance ticket prices: $50 for both days, $30 for Friday only, $35 for Saturday).
With as many as 1 million customers also projected to spend $45 each for a pay-per-view broadcast of the event, the UFC has gone from banned-in-Boston to striking it rich in the Bay State.
Keep in mind that state and municipal governments are literally STARVED for cash these days. The UFC is giving the Boston economy a much needed cash infusion.
It's simply a testament to the utter political disfunction of New York state that they haven't managed to regulate MMA over the past two years. They've already cost New York City and NY state tens of millions in revenue that is instead going to neighboring states like New Jersey and Massachusetts.
Tickets went on sale June 25 and as of last weekend about 11,000 tickets had been sold. The Garden's capacity for the event will be 15,500.
"I was shocked that we didn't sell out," White told the Herald Monday. "Everybody is telling me that things are rough back there."
The UFC needs to lower their ticket prices if they want to sell out major venues in this economy.