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"The (Japanese) audience was brought up watching it for free on TBS and Fuji," he said. "Well,...

"The (Japanese) audience was brought up watching it for free on TBS and Fuji," he said. "Well, they're not a paying public. The UFC has a hardcore fanbase that's ready to lash out $50 for whatever the [expletive] they put on TV, with at least an average of 300,000 (pay-per-view) buys. So the UFC knows that they will receive at least $15 million dollars in revenue.

"Put that in perspective with Japanese MMA. Imagine if out of those 12 million people, half a million were ready to cough up $50 each time DREAM was on?"

Mike Kogan talks to MMAjunkie.com

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