FanPost

Set-Top Box Maker Roku Reaches Multiyear Deal to Stream UFC Bouts Over Web


Roku Inc., the television set-top box maker spun off by Netflix Inc., reached a multiyear deal to stream pay-per-view Ultimate Fighting Championship matches to users’ TV sets.

The biggest live events will cost $44.99, and archived fights will cost $1.99, Brian Jaquet, a spokesman for Saratoga, California-based Roku, said in an e-mail. The first broadcast contest will be a May 29 fight between Quinton “Rampage” Jackson and “Suga” Rashad Evans, both former UFC light heavyweight champions, from the MGM Grand casino in Las Vegas.

Roku is expanding the content available to its 500,000 users, who pay $79.99 for the box and buy content separately over the Web without subscribing to a pay-TV service. Movies from Netflix and Amazon.com Inc., and Major League Baseball games are available for streaming over the Internet.

UFC, based in Las Vegas and owned by Zuffa LLC, stages mixed-martial arts matches that are televised in the U.S. on Viacom Inc.’s Spike TV and Comcast Inc.’s Versus network.

Roku plans to keep cutting the price of its devices, which sold for $115 in May 2008, and may sell shares to the public next year, Chief Executive Officer Anthony Wood said in January.

To contact the reporter on this story: Ron Grover in San Francisco at rgrover@bloomberg.net

\The FanPosts are solely the subjective opinions of Bloody Elbow readers and do not necessarily reflect the views of Bloody Elbow editors or staff.

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