"HBO and boxing are at a crossroads. The first draft of the network’s overall budget for 2010 was presented in July. It called for a US$15,000,000 reduction for HBO Sports; a cut in excess of twenty percent. Then, during the first week of September, Michael Lombardo (president of HBO’s programming group and West Coast operations) further signaled senior management’s displeasure with the status quo by instructing HBO Sports president Ross Greenburg to cut several million dollars from the budget for the last quarter of 2009. "