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Rumor: Affliction Ticket Sales Have Stalled, Update: Affliction Denies

Affliction_day_of_reckoning_medium A source from the Honda Center indicated to Bloody Elbow earlier this week that Affliction II had only sold just over 1,400 tickets earlier this week.  We held off posting the rumor, but Tom Atencio was pressed on the figure this morning at a presser, and refused to confirm or deny the number.

Attendance has been down across the MMA world as a result of the economic recession.  Prices were significantly scaled down for this event, but if the rumor is correct it is a significant decline from their first show in Anaheim 6 months ago, where at the equivalent point they had over 6,000 tickets sold.  It should be restated that this is only a rumor at this point, and we just have one source from the Pond that gave us the number.

The Honda Center would not release the information.

Caveat: For the first show Affliction made its sales public, but it won't release the numbers this time, so it is impossible to know for certain.  

Update:  When I spoke with Tom Atencio, he told me that ticket sales were "comparable" to the first show and he expected success.  Affliction has denied this rumor, claimed it is "ridiculous," and postulated that UFC people are spreading this rumor to try to undermine their show.

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I don’t know about the rest of you, but personally, I’m shocked. Just shocked.

Bolts from the Blue // "Game over." - Jamal Williams
Bloody Elbow // "Every normal man must be tempted at times to spit upon his hands, hoist the black flag, and begin slitting throats." - H.L. Mencken

by Richard Wade on Jan 9, 2009 6:12 PM EST reply actions   0 recs

Satire or serious?

by Luke Thomas on Jan 9, 2009 6:13 PM EST up reply actions   0 recs

Depends on whether he’s refering to the ticket sales for Affliction or Affection.

"I'm AJB and I endorse this nut-puncher."

by AJB on Jan 9, 2009 6:14 PM EST up reply actions   0 recs

Kidding, of course.

Bolts from the Blue // "Game over." - Jamal Williams
Bloody Elbow // "Every normal man must be tempted at times to spit upon his hands, hoist the black flag, and begin slitting throats." - H.L. Mencken

by Richard Wade on Jan 9, 2009 6:31 PM EST up reply actions   0 recs

Here I was thinking you were expecting a five minute sellout.

by Blackout612 on Jan 9, 2009 6:32 PM EST up reply actions   0 recs

Any chance that they cancel the show if ticket sales don’t pick up? My friends and I are waiting until the last minute to get great seats for below face value from all of the ticket sellers stuck holding the bad right now.

By the way, how many of 1,400 tickets sold were to brokers hoping to resell them? When that is taken into account the figure is even more grim.

by Day Man on Jan 9, 2009 6:19 PM EST reply actions   0 recs

If everybody thought this way…they would never sell any tickets! Oh wait…

by cyph on Jan 9, 2009 6:20 PM EST up reply actions   0 recs

Nobodies speculating these trust me…

If the show doesn’t get canceled there’s a good chance you’ll get free tickets.

by mmalogic on Jan 9, 2009 6:21 PM EST up reply actions   0 recs

Whats Atencio’s email address. If hes gonna paper the place it might as well be actual MMA fans in the seats.

by Day Man on Jan 9, 2009 6:24 PM EST up reply actions   0 recs

Same here. I only live 20 minutes from the Honda Center. I’m already attending 94 so I don’t plan on going to Affliction. But if I can get some lower level seats for $50, Ill go.

by steveoc24 on Jan 9, 2009 6:27 PM EST up reply actions   0 recs

Were in the exact same boat (except I’m coming from L.A.), I have all my affairs ready to attend 94 and anything I can get from Affliction is just a bonus.

by Day Man on Jan 9, 2009 6:30 PM EST up reply actions   0 recs

I don’t think many scalpers jumped into this show.

They probably did last time, hence the quick start to ticket sales for the first show. But after it was reported that Affliction bought a shit load of tickets and sold them below face value the day of, i’d be surprised if any scalpers even thought about buying these tickets.

by Phildo on Jan 9, 2009 6:33 PM EST up reply actions   0 recs

I’m just basing the scalper thing on the amount of tickets that are available on sites like Ebay and Stubhub.

by Day Man on Jan 9, 2009 6:39 PM EST up reply actions   0 recs

Same here, I’m in HB and my buddy and I are going to drive over to the Pond and sit around and wait for some tickets cheap/free, if we can’t get em it’s no big deal we’ll just go back to our place and order the fight before they actually start.

by ChillMike on Jan 9, 2009 7:50 PM EST up reply actions   0 recs

By the way… where the heck is golden boy in all these press conferences and announcements?

I hear their names being dropped left and right but they are nowhere to be found…

It’s like the geek in school who tells everyone he’s best friends with the most popular kid in class yet their never in the same place at the same time. Puzzling.

by mmalogic on Jan 9, 2009 6:19 PM EST reply actions   0 recs

I like the notion of Michael Lynch getting pantsed in the hallway.

by Rundownloser on Jan 9, 2009 6:24 PM EST up reply actions   0 recs

I AM a Q-TIP!

I lol’d.

"I'm AJB and I endorse this nut-puncher."

by AJB on Jan 9, 2009 6:50 PM EST up reply actions   0 recs

Shouldn’t De La Hoya be up on stage and on the conference calls with Atencio?

by steveoc24 on Jan 9, 2009 6:28 PM EST up reply actions   0 recs

I think it’s very telling that not one person from Golden Boy has ever said anything about the deal. Obviously something is in place because they let them put their name all over everything and haven’t asked them to stop. But the fact that GB seemed upset and didn’t attempt to answer a question about the 2 cards on the same day at De La Hoya’s fight is very telling to me.

by Phildo on Jan 9, 2009 6:31 PM EST up reply actions   0 recs

It’s what they get trying to charge such big dollars so soon into their promotions life. Granted they’re awesome seats but 1k a seat for them is silly. Plus to still have room in section 101 row 4 is a bad bad sign. They are as good as done. Wamma grants Fedor with the crown and Affliction folds, Golden smiles.

by Tommy7 on Jan 9, 2009 6:24 PM EST reply actions   0 recs

Terrible if true.

by Discman2 on Jan 9, 2009 7:07 PM EST reply actions   0 recs

Has anyone done the “in other news, the sky is blue” joke yet in this thread? I wanted to be the first.

"BJ on the BE" - Kierkegaard

by Brett Jones on Jan 9, 2009 7:12 PM EST reply actions   0 recs

Wow. This is great news… FOR AFFLICTION!!!!

by subo on Jan 9, 2009 9:08 PM EST reply actions   0 recs

Might as well start speculating now: where do all of Affliction’s fighters go when Affliction folds?

by Ubernoober on Jan 9, 2009 9:37 PM EST reply actions   0 recs

Fedor: DREAM
Barnett: Sengoku
Arlovski: Boxing
Sylvia: DREAM/Andrenaline
Yvel: Jail
Rizzo: Brazil
Rothwell: Strikeforce
Nelson: A treadmill, god willing
Buentello: back to Strikeforce
Aleksander: M-1 (still)
Lindland: No where
Belfort: UFC
Babalu: back to Strikeforce
Sokoudjou: Sengoku
Lil Nog: Back to Sengoku
Matyushenko: Strikeforce
Horodecki: Sengoku
Lauzon: WEC

Ok, that’s enough, especially since this is all BS anyway.

"BJ on the BE" - Kierkegaard

by Brett Jones on Jan 10, 2009 8:39 AM EST up reply actions   0 recs

I think you got it right for Yvel regardless what happens to Affliction haha.

Kuwabara Kuwabara

by J. B. Maddox on Jan 10, 2009 12:08 PM EST up reply actions   0 recs

I'm seriously...

Bummed. I mean i expected this. What really gets to me is the fact that FEDOR v ARLOVSKI is an awesome fight and if it were via UFC believe me it would be killer. Mr. Atencio, GIVE! UP! PLEASE! not even with the amazing heavyweights can you sell a show. And that’s just sad.

by poundnground on Jan 9, 2009 10:10 PM EST reply actions   0 recs

There isn’t enough promotion, and the UFC has everyone by the balls when it comes to promoting MMA on a national level. That’s the bottom line. I rarely see an ad for Affliction at all ever. I actually saw more ads for the first event than this one.

Editor-in-chief of MMA-Analyst.com

by Leland Roling on Jan 9, 2009 10:29 PM EST reply actions   0 recs

Well, you must not have been near Times Square… in October.

by subo on Jan 9, 2009 11:16 PM EST up reply actions   0 recs

you got that right !!!

Its a joke I think Arlovski himself has done more promoting for Afflictions2nd show with his 360 series then Affliction has all together. I know hear in New York I see shit on my way to work promoting this 2nd show. Atleast there first show I saw a handful of adds and billboards hear and there poasted up all over Mid Town,Greenwich village, on the subway and parts of the Bronx .This show had epic Fail written all over it from the start.Its pretty dam sad also like someone says above this is a pretty decent card all around.

by Shocbomb on Jan 9, 2009 11:51 PM EST up reply actions   0 recs

Its a joke I think Arlovski himself has done more promoting for Afflictions2nd show with his 360 series then Affliction has all together.

That sums it up right there.

by asa on Jan 11, 2009 7:57 PM EST up reply actions   0 recs

If it wasn’t for the fact that I’m a rabid internet consumer of MMA news I wouldn’t of even known their show was coming up, are they even doing the silly promotion in The Buckle stores this time? Seriously you can’t expect to support an multi-million dollar PPV event on word of mouth advertising and a plethora of press conferences. It’s been six months since their last show, their is no momentum from the first show now and word of mouth with the non-internet fans dried up when the October show(which they actually advertised) never happened. Running 5000 “Fedor will return” ads during the last EliteXC event might of snagged some interest from the casual audience but if you never actually go out and tell people when Fedor is returning how will they know?

by who me on Jan 10, 2009 12:39 AM EST up reply actions   0 recs

Actually not spending money on advertising is about the smartest thing they could have done…

think about it:

For every million they spend they can get maybe 10k extra buys…. if they are good.

If they don’t spend anything they’ll still get the hardcores regardless.

At the end of the day the math doesnt work either way.

by mmalogic on Jan 10, 2009 10:20 AM EST up reply actions   0 recs

UFC FTW!

Dana White has to be happy with this news, as if the UFC’s dominance wasn’t clear enough the one reamaining formidable, deep-pocketed challenger to Zuffa’s throne can’t even sell a couple thousand tickets to one of the deepest fight cards in MMA history. Has the UFC ever had a block of ten $50 tickets still available 2 weeks before an event? I doubt it, at least not this century. I can understand the $1,000 seats still remaining, especially in this economy (are they crazy? Even the UFC isn’t proud enough to try to get a grand out of one freakin’ seat), but blocks of 10 cheap seats together? What is Affliction doing wrong? Their first show was entertaining despite a few predictable bumps, and if anything this card might be better (was anyone really expecting Tim Sylvia to put up much of a fight?). I know if I lived anywhere close I would have at least bought $100 seats and I would think there are enough hardcore MMA fans within an hour or so of the Honda Center that they would have sold at least two or three thousand more seats than they have so far. I’m not really sure what to think about this, on one hand I think Affliction had the right idea in mind when it came to MMA, much moreso than EXC ever did, and so in that respect it will be sad to see them go (and make no mistake, after this card they will be gone). On the other hand, with Affliction out of the way it will make it that much easier for the UFC to sign Fedor, AA, and every other fighter looking for a high paying gig. Some people seem to prefer the talent being spread out among several organizations, but I like to see the best fight the best, and the only place that can happen right now is in the UFC so I guess in the end this is good news, but I still wish Affliction could have found a way to make it work at least a little while longer, they sure made for a lot of interesting conversation considering they have only put on one show in the year or so they have been around.

by ufc4 on Jan 10, 2009 12:39 AM EST reply actions   0 recs

it's not good news for MMA

Because there are far too many fighters to be all under 1 company and be seen more than once a year. Ideally we need another second tier company that can run successfully to put on all the ‘other’ match ups we dont get to see in UFC.

by Benicio on Jan 10, 2009 4:12 AM EST up reply actions   0 recs

Choi'd

Exactly. Between SF, WEC, some of the growing regional shows and Japan, there is plenty of promotions for fighters. They may not get paid the out of whack salaries that Affliction is paying, but they will get to fight and get paid (Dream not withstanding). Obviously, the point about UFC not being able to employ everyone is valid, but a promotion like Affliction putting on a couple of shows a year, isn’t the answer either. Between the EXC debacle and Affliction’s impending failure, what these fighters need is a promotion exactly like Strikeforce, that is functional, pays ok and doesn’t smother their fighters by not letting them fight. And, quite frankly, we have seen many fighters in Affliction, EXC, etc… and even the UFC, that probably should be at the regional show level.

Eliot Marshall: Bader won. Like I said in the episode, I'm not going to make any excuses. It's my job to be able to deal with when somebody's doing that. It's not his job to change up his tactics.

http://eliotmarshall.com/

by BJJDenver on Jan 10, 2009 11:54 AM EST up reply actions   0 recs

Affliction wasn’t that company to start with, they just weren’t putting on enough shows to keep all their fighters gainfully employeed anyway. Affliction going away would really affect a small number of very high paid fighters but the real “second tier” company has been Strikeforce not Affliction. Lets face it we are talking about an organization that has had one event, cancelled one event and had like a dozen press conferences in it’s history, they were doing more talking than actually keeping fighters working.

by who me on Jan 10, 2009 1:27 PM EST up reply actions   0 recs

It’s funny how UFC and Affliction are more than happy to give numbers when they are doing great, but then get cagey and mums the word when sales are in the crapper.

by mattio on Jan 10, 2009 4:14 AM EST reply actions   0 recs

The UFC has never released actual numbers. They have made vague statements about shows breaking records, but have not given actual numbers.

by Lynchman on Jan 10, 2009 5:47 PM EST up reply actions   0 recs

That sux... i love to see Affliction continue! thier cards are amazing

i already got my ticket!!! i live 20 minutes away from Anaheim Honda Center. i have been their 1st event and i liked it, although they’re were some technical difficulties like No audio for the interview during preliminary bouts

i got the worst seats ever all the on top, but since if the ticket sale is doing bad maybe i could move down all the like 1st event!!! ppl started to filling in after 2nd or 3rd matches.

You have to beat the legend, in order to become the LEGEND
-Melvin Manhoef (after his destruction of Sakuraba)

by chopstickthugz on Jan 10, 2009 4:17 AM EST reply actions   0 recs

Affliction Sucks

Affliction Sucks, they have a few good fighters who i would love to see in the UFC, but Affliciton the company sucks, Affliction the MMA promoter sucks, Affliction the apparel maker sucks. And as a side note, if you, like Tom Antencio have any type of tribal tattoos you suck and please kill yourself.

by #5mmafan on Jan 10, 2009 9:47 AM EST reply actions   0 recs

You know what would really suck ?

Sure Afflicitions business practices suck but you know what would really suck for MMA fans there only being one promotion out there. I can’t see how any mma fan would want a org to go out of business. When there is competition in all buiness it keeps the BIG DOG in this caseAKA Zuffa/UFC on there heels putting out good and top rated product so they stay on top and please there fans. It gives fighters other options also and that measn more MMA for us to watch. With out that competition they being the UFC could fuck the fans over all they want and the fighters also. IT just gets me when so called mma fans hope for another mma org to fail ?

by Shocbomb on Jan 10, 2009 11:37 PM EST up reply actions   0 recs

Yep, monopoly in sports automatically equals fucked fans and fighters. Just ask every major sports league in America.

by subo on Jan 11, 2009 1:05 AM EST up reply actions   1 recs

Affliction isn’t doing any of that stuff anyway, they aren’t competition for the UFC at all, they have put one one event, canceled one event and hopefully will get out a second one before they crash. Heck the only real thorn in the UFC’s side here is that they managed to sign Arlovski away. If they flop(and that has looked like a real possibility since day one) then there won’t be a monopoly in MMA, heck they won’t even leave that big of a hole in the industry because by and large they never did much of anything but talk a big game(well it might hurt the press conference industry).

Heck even in the sense of what Affliction made the UFC do to improve their product all we can really point to is they got the UFC to give us Anderson Silva vs James Irvin in a utterly meaningless fight outside of Silva’s weight class and a stinker of a Brandon Vera fight for free, yea thanks for that Affliction. For the most part when the UFC does counter program it’s with a re-run and the quality of the fights we have been seeing from them has more to do with them signing good fighters in good fights instead of competition giving those fighters alternative places to fight. The UFC’s competition pushing them to put out a better product isn’t the other orgs it’s the fact that they are fighting every single other thing out there for the time and money of their target demographic, it is video games and TV series and other sporting events and spending that $50 on a date instead of a PPV not MMA orgs the vast majority of the viewing audience doesn’t even know exist and many of the ones that do don’t care about anyway.

The big fallacy in your thinking here is that for some reason fans should support any fly by night org that gets tossed our way in the name of competition but crappy companies burning though millions looking bad until they can’t support themselves anymore do more damage to the sport long term than a MMA monopoly ever would. What is needed isn’t any old crap pretending to be competition it is honest quality mma promotion with a business plan that allows it to make money and last for longer than 2 years. You know what really gets me? It’s when so called MMA fans support sub-par organizations in the name of competition instead of demanding quality organizations giving us quality entertainment. If an org wants my support as a fan all they have to do is two things, give me a good product to watch on a regular basis and not let me down by folding a year or two down the road. Quality and stability are things fans should be demanding.

by who me on Jan 11, 2009 3:14 AM EST up reply actions   0 recs

I disagree

the only people helped by multiple promotions are the heads of the other promotions and mid level fighters.

by #5mmafan on Jan 11, 2009 8:32 AM EST up reply actions   0 recs

What are you talking about is Affliction not I can see that point for smaller shows but have I been wrong all these months and Afflicion not putting on Fedor vs Arlovski ? and putting other top fighters on there card ? I guess your right Affliction only has mid level fighters then and we should not care in that case if they go out of business. The bottom line the more orgs the more fights us fans get to see. WTF is Arlovski vs Fedor not a great fight ?

by Shocbomb on Jan 11, 2009 2:47 PM EST up reply actions   0 recs

Try proofreading your comments. I can barely make out what you’re trying to say.

Bolts from the Blue // "Game over." - Jamal Williams
Bloody Elbow // "Every normal man must be tempted at times to spit upon his hands, hoist the black flag, and begin slitting throats." - H.L. Mencken

by Richard Wade on Jan 11, 2009 10:11 PM EST up reply actions   0 recs

I don't expect all the tixs to sell at full price, (no event ever sells out like that except WEC Sactown)

but if they slash prices there are enough people in LA to sell this show out last minute considering there are no Dodgers games right now and nobody cares about the LA Kings and the Ducks and Lakers obviously aren’t playing that night.

Gimme 1 Round!

by skwirrl on Jan 10, 2009 11:00 PM EST reply actions   0 recs

That’s 100% correct but you actually have to pay for some advertising for the people of LA to know the event is happening, from what I have heard they have done next to zilch.

Hiring three desperate models and sending them to the bars to tell drunk guys about the event would be a significant upgrade in advertising effort . . . small promotions do this successfully all the time.

Maybe giving tickets away when someone buys merchandise in their stores would also have been a good promotional idea.

The best idea, if there was no money for advertising than book the event in {expletive} CHICAGO! Draw off of Arlovski’s hometown fans (he has lots) and the large eastern Slavic population living in Chicago who would be naturally drawn to a Fedor vs Arlovski showdown. Dana, Coker and Gary Shaw would have figured out that move in a heartbeat, ya even Gary Shaw was smart enough to book events in Kimbo’s hometown.

by bignerd on Jan 11, 2009 12:03 AM EST up reply actions   0 recs

What kills me is that they obviously spent money on all those “Fedor will Return” ads on CBS and they might of gotten some buzz going if they had actually followed through and let people know when and where Fedor was returning to. I’m not on the West Coast so I can’t go to the show regardless but if it wasn’t for the fact that I spend so much time on internet MMA sites I wouldn’t of even known they had a show coming up at all. Compare that to the way the UFC is hammering away at letting people know about Penn vs GSP and they are still weeks out and it becomes obvious why Affliction is so close to the edge. It’s a darn good card but the company is blowing it with their own ineptness at getting the word out. Hell even if they do get attendence way up I don’t see how they are going to hit the PPV sales numbers they are going to need because they just haven’t done anything to let people know there is a show.

by who me on Jan 11, 2009 3:25 AM EST up reply actions   0 recs

There is that boxing match across town….

by subo on Jan 11, 2009 1:06 AM EST up reply actions   0 recs

Ya, that kills the Latino population but Affliction hadn’t been going after them anyways. I’d hardly call Margarito vs Mosely an interesting match up unless you are a Margarito fan.

At least we know Dana will have an Affliction and boxing undercard comment come Monday Jan 26th.

by bignerd on Jan 11, 2009 1:38 AM EST up reply actions   0 recs

It was a damn interesting fight…

What was the avg price of the tickets there at the Honda Center by the way?

by Zocalo on Jan 25, 2009 12:36 AM EST up reply actions   0 recs

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