Live Gate for Pacquaio vs. De La Hoya = $17 Million
Take that, mixed martial arts:
These numbers are illustrative of a couple of things in regards to mixed martial arts. One is the different financial planes the two sports operate on when it comes to their high end shows. The UFC looks to have a highly profitable run of cards from November to January, but it would take two or possibly all three of the UFC cards to equal the De La Hoya fight when all the monies are finally counted.
The second thing to take from this is the war chest available to Golden Boy in their Affliction experiment. They certainly have the wallet for the deal, but do they have the will? In the absence of a true understanding of MMA within GB, will there be a crisis of faith in their co-promoted cards with Affliction? That is a key question, one that you would think was answered in the affirmative before they ever decided to step into the MMA arena.
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They are apples and oranges. The UFC puts together a show with fights on it. Boxing puts together a fight with a show around it. Its hard to compair numbers when the UFC puts on a show every month or more and a big boxing match happens less often. The one thing I can say is that there is more money in boxing. I can’t really explain why it is so much more. There seems to be much more buzz for MMA events, but maybe I am just in the sport to deep.
Seriously, how much money does Golden Boy get at the gate for fights without de la Hoya or an opponent like Mayweather involved? How much do they take in on an annual basis? How many more fights does de la Hoya have in him? What’s their long-term growth strategy? If I could invest in GPB or Zuffa, I know where my money would go.
Don't believe a word I say, I don't train BJJ. -- TangleBones
Well you invest in Zuffa for growth, but it could be a riskier play. But it is a fact that there is more money in boxing. I think there are a lot more boxers then MMA fighters and I think they still get paid much better then MMA guys at a similar level. The one thing that is hard to quantify is that if Pacquaio pulls out the show is off, if Liddell does the show goes on and a new fight gets added.
well,
don’t forget that boxing has been around for a hundred years and is deeply enmeshed in cultural history. that’s a bit different from MMA’s what, 15 year history?
-- I've misplaced my pants.
Just look at Google Trends
Here google trends of boxing, mma, and ufc.
Boxing should count its days. The big money fights will go down, and MMA big money fights will go up. The trend shows MMA/UFC and boxing are going at two different directions.
I hope MMA fighters make this much one day, but...
It’s only going to happen if the best in the world fight the best in the world, and the only way for THAT to happen is if the UFC has all the best fighters – they already have about 90% of the best in the world, they’re not going anywhere and they’ re not co-promoting shit.
Golden Boy, CBS, Showtime and Jesus Christ himself will not save AffliXCtion.
by Derek Suboticki on Sep 26, 2008 1:03 PM EDT reply actions
Boxing only has the old and latino’s left in the states…
The old will die and the latinos will shift to MMA at some point. It’s only a matter of time.
“Golden Boy’s” war chest is for Dela Hoya’s legacy… I doubt he is dumb enough to invest 40m to 50m in MMA.
They will try it with little outlay and see if the metrics work… if not – they will dump it.
Cuban with a bigger “war chest” and his own channel was smart enough to stay away from launching his own MMA org.
In My analysis the threat to Zuffa is not Affliction, elite xc or anyone else dumb enough to go head to head.
Back in the day when pride was the big dog Zuffa wasn’t stupid enough to step on their toes… until the kill strike.
The threat to Zuffa is not how much money a group can invest… it’s how long an entity can operate without losing money and how deeply it’s brand penetrates during this time.
The only probable threat to Zuffa and likely number 2 if one ever emerges will be HDnet.
Why? and How?
They are branding themselves very inexpensively by acquiring content cheaply instead of creating it themselves.
If the day comes when the channel and the content garners significant eyeballs then Cuban can mount an assault with his own in house promotion, in house content – with a good probability of success.
Every other organization is just investing money to build stars for Zuffa.
The usual: History ended at the beginning regarding MMA so UFC will rule forever, boxing is on a decline, blah blah blah. This was about as predictable a result as possible for this thread. Boxing’s been dying for 60 years now and yet still pulls fights with over $100 million in revenue. Hell, MMA was more popular in Japan than it ever was here, and look at the comparative popularity of its top boxers to its top MMA talent in 2008.
You have to look at things long term. Boxing fans = aging population. MMA fans = younger generation.
Take a guess at the demographics in ten years. Boxing’s problem is not today but ten years from now.
Even as a person who watches mostly only MMA...
I still don’t understand the whole “boxing is dead” argument. I could only wish that MMA keeps growing and becomes as engrained in American culture as boxing has.
Boxing is not dying, but is fading to a degree. It doesn’t have the multitude of big names it once did, and the ones it does still have are mostly nearing the end.
Sure this will be a huge success, but how many of these can boxing put on per year? I say only 1 or 2. It will make big gate and ppv numbers, but a HUGE percentage of that will go to Oscar and the Mexicutioner.
One big problem I see with boxing’s future, is that more and more kids are opting for other sports over boxing. Football, Basketball, even mma to a growing extent.
"The bigger the cushion, the sweeter the pushin'"
Boxing’s strength in the US are the smaller weight classes. There are very few 5’5’’ point guards or running backs, and the farm system for hockey in Mexico and Puerto Rico is, how should I say this? Nonexistent. Additionally, when you say that a huge percentage goes to Oscar, you have to remember: he is 50% of the promotional team here. Not only that, if you’re a George St. Pierre or Brock Lesnar, when your contract starts to come up, numbers like that are pretty damn amazing compared to what it is you make now. They will think about it. If you don’t think so, ask yourself where that new GSP contract with the UFC is.
The other thing the promoters have as a benefit is the internationalism of the sport. 10 million people in Germany watch ARD or ZDF’s big boxing cards. That’s like 20% of the country. MMA currently has no TV outlet there outside of the US military bases. Local boxing shows in the Phillippines get big crowds, and with names like Gerry Penalosa, they can fill arenas. Name some local MMA organizations to the Phillippines. UFC talks about doing stadium shows in Great Britain: Golden Boy Productions did one in May in Manchester City’s stadium with 55,000 in attendance.
I can’t believe the level of ignorance and hate that comes from some MMA fans towards boxing. They are both combat sports that people from all races and creeds participate in. I hope that MMA can have a uberstar that can draw like Oscar and will then boost the overall pay scale of all fighters. MMA fighters are significantly underpaid in my opinion, and I don’t think anyone would disagree with me.
Anyways the reason why boxing can draw such big numbers is due to the fact that they have always had transcendent stars from Dempsey all the way to Oscar. Boxing is a star driven sport quite simply. Hell you can get all these Welsh and English fans to cross oceans to see their favorite fighter in Las Vegas, that somewhat tells you that boxing will forever be a star driven sport. MMA where their biggest strength is the overall depth and quality on the entire cards.
I have said it various times, as much as we love our sports, both sports are niche sports and are unlikely to change where they are at in the sporting realm. Boxing is not going to go away( even though some want it to for some odd reason) but MMA aren’t going to all of a sudden become mainstream or even near the popularity of boxing even in the 80s.

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