The early overnight numbers are in...and they're not exactly great:
Kimbo Slice got back in the ring last night for CBS’s EliteXC Saturday Night Fights and got pounded in the ring, losing to Seth Petruzelli in 15 seconds, and to Fox’s America’s Most Wanted in the ratings by 1.62 million viewers and 0.2 adults 18-49 demo ratings points. That’s exactly the same overnight viewership for Kimbo Slice from his bout on May 31, and just a tick down from the demo, but America’s Most Wanted was even stronger than it was on May 31.
9:00pm FOX America's Most Wanted 5.92 2.0/7
CBS EliteXC Saturday Night Fights 4.30 1.8/6
The first set of numbers is the Viewers Live and Same Day with the second set being the 18-49 rating and share. So EXC got blown away pretty heavilly by AMW last night, they lost their hyped main event and then Kimbo got KO'ed by a "no name" replacement 205 pounder.
Not exactly a good night for the promotion which is a shame considering everything below the main event made for a very solid show.
Update: I should say that CBS executives are claiming to be very pleased with the ratings. My main point is that the ratings didn't go up beyond what they pulled the first show. I'm not seeing an upward trend in the ratings that I would expect from a "growing sport." I'm still amazed that AMW would pull numbers like that though.