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Here Comes The Hype

If Brock Lesnar defeats Frank Mir, he could end up becoming the biggest story of 2008 for The UFC.  I know it ain't scientific, but when I tell one of my friends that used to be into wrestling that Brock is fighting, they are instantly interested.  This is why they're using the pro wrestling footage:  If Lesnar is a complete flop, they might as well get one good PPV number from him.

Star-divide

I think Lesnar is going to win this, but I'm as much in the dark as anyone else.  I've read stuff coming from his camp, and have talked to some people that have trained with him in Minnesota, and it's all very positive.  However, most stuff coming from camps is propaganda, so you never know.  Frankly, the fight will probably come down to who gasses first:  The virtual rookie or the often out of shape veteran.

At this point, Frank Mir is just a generic "former champion."  His name means nothing to the post-TUF generation, but the champion monicker does.  The hype for Mir the UFC is doing is really quite a spectacle.  They are almost pretending like his last fight was the one where he broke Tim Sylvia's arm.

If Lesnar wins, the hype will be outrageous, and it will be worth remembering that this is not the old Frank Mir he beat.  If Mir wins, people will start acting like he's a huge contender, when all he did was beat a guy in his second MMA fight.  

Ultimately, the fight really means nothing, and won't determine much.  It's just a spectacle, and there's nothing wrong with that.  MMA spectacles are my favorite thing about Japanese MMA, and I wish the UFC would do it more.

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Re: Here Comes The Hype
The great thing about Japanese MMA -- and I'm thinking Pride, specifically -- is that they had a great mix of spectacle and real-deal. The quantity of the latter versus the former -- Ogawa bullshit notwithstanding -- was much greater, which is what any real fan wants...but even real fans can enjoy some light spectacle sprinkled on top of the nitty-gritty.

by Chester @ Bloody Elbow on Jan 8, 2008 4:20 AM EST reply actions  

Re: Here Comes The Hype
Agreed.  I also don't buy into this whole idea that spectacle hurts the promotion in any way.  Kimbo Slice just had a special done on his street fighting and move into MMA on ESPN!  

by Michael Rome on Jan 8, 2008 5:08 AM EST reply actions  

Re: Here Comes The Hype
I think alot of people fail to realize that the spectacle is an important part of mma. Spectacles bring in new fans. The littler guy beating the giant makes people think that MMA is the real deal.

by Yasnian on Jan 8, 2008 5:17 AM EST reply actions  

Re: Here Comes The Hype
TUF proved that wrestling fans were ripe for gleaning, now with Lesnar coming to the UFC it anwsers the question how one of these guys would fare in an actual fight.  How many WWE fans will tune in to see that? A lot I'm betting.  So if Brock wins wrestling fans will love it and hopefully keep watching and if he loses wrestling fans will think wrestlers suck and UFC guys are real fighters and hopefully keep watching.  It's win win for the UFC.

by riley on Jan 8, 2008 9:28 AM EST reply actions  

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